Photo Credits: FAT Brands, Jack in the Box, Jersey Mike’s, P.F. Chang’s, Sweetgreen, and Yum! Brands
TAYLOR
WIEDERHORN Co-CEO FAT Brands
LANCE TUCKER CEO
Jack in the Box
CHARLIE MORRISON CEO
Jersey Mike’s
BRAD HILL CEO P.F. Chang’s
CHIEF OPERATOR CHANGES
FAT Brands FAT Brands Inc. promoted Taylor Wiederhorn from chief development officer to co-CEO. “Stepping into the co-CEO role will be a seamless transition, as I am confident that my unique background and growth perspective will complement the financial acumen of co-CEO, Ken Kuick,” Wiederhorn said. In addition to Wiederhorn’s promotion, Rob Rosen has transitioned from his role as co-CEO to a consulting position focused on debt/capital markets for the company. Ken Kuick will continue to serve as co-CEO and CFO.
Jack in the Box
Jack in the Box has named Lance Tucker as its permanent CEO and a member of its board of directors. Tucker had served as interim CEO since February 2025 after being hired as CFO for the company in November 2024, which followed a previous tenure as CFO of Jack in the Box from March 2018 to September 2020.
“Lance brings decades of experience within the restaurant industry as well as a financial mind into the CEO role that is well- timed to match with the company’s current priorities,” said Dave Goebel, chairman of the board.
Jersey Mike’s Jersey Mike’s Subs has appointed Charlie Morrison as its new CEO. Most recently, he served as a board member and CEO of Salad and Go, helping drive a nearly sevenfold increase in the company’s store count. He was also the chairman and CEO of Wingstop from 2012 to 2022. Morrison succeeds Peter Cancro, who is stepping down
from the CEO role 50 years after acquiring the company’s first location in 1975. Cancro will remain chairman of the Jersey Mike’s Board of Directors and a significant minority shareholder. “Having led Wingstop through a monumental period of
growth and a successful IPO, he knows what it takes to lead a first-of-its-kind, category-defining brand, and I am confident he will bring that same energy and vision to Jersey Mike’s,” Cancro said.
52 FEDA News & Views
JASON COCHRAN COO
Sweetgreen
DAVID GIBBS CEO Yum! Brands
P.F. Chang’s P.F. Chang’s announced Brad Hill as its new CEO. Hill, who previously served as COO and CFO during his eight-year tenure with the company, succeeds Eduardo Luz. Hill brings deep operational expertise and a strong understanding of P.F. Chang’s unique culture and commitment to guest experience. During his time at the company, he has played a critical role in strengthening the brand’s position in the evolving dining landscape, working closely with Luz to reposition the business for long-term growth.
Sweetgreen Sweetgreen has chosen its new COO in Jason Cochran. He will oversee the company’s field operations and as well as its operations services and innovation.
“Jason is a trusted and visionary leader with hands- on operational experience at growth oriented brands,” Sweetgreen co-founder and CEO Jonathan Neman said. Cochran brings more than two decades of executive leadership experience in restaurant and consumer retail. Prior to joining Sweetgreen, he served as CEO and a board member of American West Restaurant Group, the third-largest Pizza Hut franchisee in the U.S.
Yum! Brands
David Gibbs, CEO of Yum! Brands, announced that he will retire from the company in the first quarter of 2026. The Yum! Brands Board of Directors has established a succession planning committee to identify and appoint the best candidate to lead its next chapter.
Since taking over as CEO in 2020, Gibbs has led the
company’s digital transformation and helped it successfully navigate the COVID-19 pandemic. During his tenure, Yum! Brands grew to more than 61,000 restaurant units worldwide. “During my time as CEO and throughout my 36 years with
Yum! Brands, it has been an honor to work alongside this incredibly talented team and our dedicated franchisees to build the most loved, trusted and connected restaurant brands around the world,” Gibbs said.
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