“During these challenging times, Guy’s mission to support our industry and restaurant workers from all backgrounds is more important than ever. He is an inspiring leader and exceptional example for us all as we work together to get our communities and restaurant workers back on their feet, and back to building futures in this industry of limitless opportunity.”
— Rob Gifford President National Restaurant Association Education Foundation
has been no exception,” said Greg Cook, executive vice president and general manager of Global Institutional for Ecolab, a food safety company that donated to the fund. “We’re proud to have partnered with him on the Restaurant Employee Relief Fund and thank him for his dedication to raising awareness and donations for this important cause.” The work didn’t stop with the direct grants to workers. Ever aware of the power television brings to a cause, Fieri worked with LendingTree on Guy’s Restaurant Reboot, a primetime live-streamed special that aired in June 2021 and featured well-known chefs, musical performances and celebrities like Shaquille O’Neal attempting to recreate dishes from their favorite local eateries. The show launched the Help Rebuild Restaurants Grant, a partnership with the NRAEF and the California Restaurant Foundation that raised $300,000 for bottom-line financial support. Grants were distributed to 11 up-and-coming restaurateurs during the show and the NRAEF added another six $25,000 grants to culinary students. Fieri’s extensive charitable work and leadership during the toughest days the restaurant industry has ever seen led him to be named the 2021 Thad and Alice Eure Ambassador of Hospitality by the NRAEF. The honor is presented to an outstanding leader, advocate and role model for today’s and tomorrow’s restaurant workers.
“Restaurants feed more than just our stomachs, they nourish our communities, and supporting the hard-working people behind these businesses is more important now than ever,” Fieri said after receiving the award.
”Guy’s leadership and quick action to help thousands
of restaurant workers and operators perfectly represents the true spirit of the Ambassador of Hospitality award,” NRAEF President Rob Gifford said. “During these challenging times, Guy’s mission to support our industry and restaurant workers from all backgrounds is more
12 FEDA News & Views SESSION SPONSOR
important than ever. He is an inspiring leader and exceptional example for us all as we work together to get our communities and restaurant workers back on their feet, and back to building futures in this industry of limitless opportunity.”
SESSION INFORMATION
A Great Comeback for a Great Industry With Guy Fieri
2022 FEDA Annual Conference September 22, 2022 10:00 a.m. to 11:00 a.m. PDT Pacific Ballroom A-B-C
FEDA is excited to welcome Guy Fieri for a special guest presentation at the 2022 FEDA Annual Conference. The culinary icon will appear at 10 a.m. PDT Sept. 22 for a one- hour conversation about how he helped lead an inspiring and successful campaign to rebuild the restaurant industry during COVID-19. Fieri will be joined by Heather Kogan, co-chair of FEDA’s Young Industry Leaders group and vice president of sales at Sam Tell Companies.
Moderator Heather Kogan Co-Chair Young Industry Leaders Vice President of Sales Sam Tell Companies
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