The Power of Camp has become more than a campaign — it has become a vital communications strategy for CCCA. It has allowed us to create tools that are highly useable by members. It has also allowed us to model for members how to engage supporters on social media, how to tell their stories well and how to talk about the impact of the camp experience. Ultimately, the goal of The Power of Camp campaign is to raise the awareness of, and esteem for, the Christian camp and conference experience.
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