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with our strategic plan? Or are they still aligned and still beneficial to the company? Part of our strategic plan review is to identify key goals and determine best full-time staff allocation during the winter when our business is slow, so we’re ready to roll in the spring.”


During the busy season, with summer students and returning seasonal people, Eagle Lake’s staff grows to 50. As Gill notes, working from a company strategic point of view, “Our locations in Calgary and in Strathmore at 40 minutes away might as well be across the country in New York and Houston unless we bridge that separation and help bring people together. So, in May of 2018, we began using SLACK, an internal business social media platform that the folks from Super Sod introduced me to when I attended a BigYellowBag meeting. Eric calls it Facebook for the business because we can communicate and share what our people are doing to get everyone involved. We use it to invite the entire staff to our team-building events. We even gave a gift card for whoever posted the most photos on SLACK, so everyone could see where our products were going, how the completed projects looked, and why maintaining top quality is so important, by seeing the positive reactions from our end-users. It helps everyone feel they’re a part of the big business.”


up approximately five percent of our business, have opened the most doors. Te green roof was instrumental in opening new avenues for us within the design community, primarily the landscape architects, and with the landscape designers and other landscape contractors working within that community. On the design side, Eric is a real visionary in the industry, always looking for what’s new and what’s next.”


Helping at various breakfast/lunch events are (all l to r) upper left:Lois Wegener, Nathan Heuver and Ethan Heuver; lower left: Kyle Redfern and Brian Bolger; right: Tyler Walker and Eric Heuver.


Solution-Based Eagle Lake is the licensed regional grower for LiveRoof® Hybrid Green Roof Systems, a branded, modular product, for all Alberta, Saskatchewan and Manitoba. Gill says, “Of all the areas of diversification that Eric has pioneered for us, the green roofs, though they make


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Heuver says, “We strive to be solution-based, which comes from listening to our customers and keying into the market. If the customer says, ‘I wish there was an easier way to do …’ that’s what we follow up on. Do we have a product, or can we come up with a product, to meet these needs? My current role is connecting with the landscape architects and engineering firms and trying out potential solutions at the yard, or the farm or the greenhouse. Tat led to the custom blending of engineered soils for everything from garden and nursery blends to roof top, planter, rain garden, bioswale and storm water blends where infiltration rate or saturated weight are specified. Engineered Soils, combined with sales of the BigYellowBag, now make up 25 percent of our business and is our fastest growing department.”


TPI Turf News January/February 2019


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