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FEDA NEWS & VIEWS THE COVER


FEATURES 10


Even as it embraces new technologies and business models, the challenges facing the foodservice equipment and supplies industry have largely remained the same: reaching customers, optimizing supply chains, developing talent, and managing against economic uncertainty. FEDA took a big step forward this past year in solving those persistent problems through the work of its Future of Distribution and Emerging Dealers Councils. Both groups will continue making progress on initiatives and resources in 2025, reinforced by robust educational opportunities and an engaging lineup for the FEDA Annual Executive Leadership Conference.


VIEWS 04


TABLE OF CONTENTS


Building Successful and


Enduring Enterprises The newly upscaled Grand Hyatt in Scottsdale offers an inspiring setting for foodservice equipment and supplies companies looking to bolster their business at the 2025 FEDA conference.


16 22


New Digs, Bigger Show The move to Atlanta


for 2025 furthers The NAFEM Show’s hands-on experiences and product education mission.o challenge regulatory overreach.


Deeper Education, More Personalized


Experiences Foodservice professionals fl ock to Chicago to celebrate the industry and soak in new trends at the 2025 National Restaurant Association Show.


26


Chairman’s Message By Marc Tell


I06ndustry Insights By Chad Autry


08


Vision Forward By Tracy Mulqueen


T e Hotspot for Hospitality


HostMilano to highlight growing foodservice segments and product innovation.o


OPERATORS


27 28


2025 Foodservice Equipment and Supplies Buying Group Calendar


Sitting on the Same Side


of the Table The FEDA Future of


Distribution Council is helping dealers and suppliers move from default competitiveness to default collaboration.


30 34 38


Powering Up Dealers FEDA’s Emerging Dealers Council is providing leaders with the knowledge and resources they need to elevate their business.o


Setting Members Up


for Success FEDA’s 2025 educational programs offer meaningful mentoring and skills development.


Championing Leadership Development


New FEDA YIL Co-Chairs Alex Lu and Meghan Hurst share their leadership experiences and advise young professionals looking to make an impact.o


ON THE MOVE


46 50


Maximize Your FEDA Membership


Highlighting the unique benefi ts for every member type.


Sights From Colorado The 2024 FEDA Annual Executive Leadership Conference enabled business leaders to examine the industry’s progress, connect with each other and cement new professional bonds.o


54


Gold Awards Celebrate Member Achievements


OPERATIONS 42


Keeping Dispensing Equipment Clean“Quality Sells Itself ”


44


Matching marketing to the buyer’s journey can create warmer leads and establish dealers as industry authorities.


Debunking Marketing Misconceptions: Traditional Marketing Tactics Alone are Suffi cient


62


Chief Operator Changes in the Industry


58


Recent Promotions, Hires and Retirements at FEDA Member Companies


56


new feda members


New FEDA Members Winter 2024 3


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