just a great opportunity to see everything together, all at once. The only place you can really do that is at the National Restaurant Association Show.”
Renowned Speakers and Educational Opportunities
The 2025 National Restaurant Association Show keynote will feature a discussion with Carla Hall, who will share her vision for the future of food and highlight her journey from a career in accounting to becoming an acclaimed chef, author and TV host. While that conversation—moderated by National Restaurant Association President and CEO Michelle Korsmo—will be the show’s keynote, the event will also be buttressed by other speakers still to be announced and a slew of educational opportunities. There will be two primary ways attendees, including dealers and manufacturers, can find educational programming at the show. The first will be the exhibit halls themselves. Many of the product and concept exhibitors will hold demos in their booths, with some even hosting celebrated chefs or mixologists to showcase their ideas. The more structured programming will happen within exhibit floor theaters, which will host a range of sessions centered on practical strategies and best practices for boosting the bottom line. “That’s all included with the standard Expo badge, so
if you’re coming to the show, you have access to all of those education sessions happening on the show floor,”
Malikow adds. More details on those sessions will be announced at
www.nationalrestaurantshow.com in the coming months.
In 2024, the show introduced a new Expo + Education badge that unlocked even more educational opportunities. Expo + Education badge holders gained access to more than 45 additional sessions in a classroom-style setting that featured different talk tracks touching on all the major parts of foodservice. The sessions received a glowing response, prompting the show to bring the Expo + Education badges back in 2025. “For a dealer, it’s important that they educate themselves on all of the different pieces of foodservice to be able to best advise their clients and be better touchpoints for their customers,” Malikow says. “Participating in the Expo + Education program is a great way to do that because you get to see things from different angles, from marketing issues to operational matters, workforce development, culinary disciplines, and a bunch of other things. Those sessions get into a bit more nitty-gritty content. So, over the past two years, we’ve essentially doubled the amount of education that happens at the show.”
Another perk of the Expo + Education badge is that it gives attendees on-demand access to session recordings and presentation materials. With so much content to absorb, along with everything else happening at the show, those resources provide an opportunity to view sessions that couldn’t be attended live or revisit the
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