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Statement of Ownership, Management, and Circulation 1. Publication Title: Floral Management Magazine 2. Publication Number: 0936-400 3. Filing Date: 10/12/2023 4. Issue Frequency: 6 times per year 5. Number of Issues Published Annually: 6 times per year 6. Annual Subscription Price: $59.00
7. Complete Mailing Address of Known Offi ce of Publication: Society of American Florists 1001 North Fairfax Street, Suite 201 Alexandria, VA 22314 Contact Person: Sheila S. Santiago Telephone: 703-838-5225
8. Complete Mailing Address of Headquarters or General Business Offi ce of Publisher (Not printer)
9. Full Names and Complete Mailing Addresses of Publisher, Editor, and Managing Editor Publisher (Name and complete mailing address) Society of American Florists 1001 North Fairfax St., Ste. 201 Alexandria, VA 22314
Editor (Name and complete mailing address) N/A
Managing Editor (Name and complete mailing address) Amanda Jedlinsky, Senior Content Strategist (Editor in Chief) 1001 North Fairfax St., Ste. 201 Alexandria, VA 22314
10. Owner: Society of American Florists 1001 North Fairfax St., Ste. 201 Alexandria, VA 22314
11. Known Bondholders, Mortgagees, and Other Security Holders Owning or Holding 1 Percent or More of Total Amount of Bonds, Mortgages, or Other Securities. If none, check box None
12. Tax Status (For completion by nonprofi t organizations authorized to mail at nonprofi t rates) (Check one) The purpose, function, and nonprof- it status of this organization and the exempt status for federal income tax purposes: Has Not Changed During Preceding 12 Months Has Changed During Preceding 12 Months (Publisher must submit explanation of change with this statement)
13. Publication Title: Floral Management Magazine 14. Issue Date for Circulation Data Below: 08/01/2023 15. Extent and Nature of Circulation
a. Total Number of Copies (Net press run) b. Paid Circulation (By Mail and Outside the Mail)
(1) Mailed Outside-County Paid Subscriptions Stated on PS Form 3541 (Include paid distribution above nominal rate, advertiser’s proof copies, and exchange copies)
(3) Paid Distribution Outside the Mails Including Sales Through Dealers and Carriers, Street Vendors, Counter Sales, and Other Paid Distribution Outside USPS®
(4) Paid Distribution by Other Classes of Mail Through the USPS (e.g., First-Class Mail®)
c. Total Paid Distribution [Sum of 15b (1), (2), (3), and (4)]
d. Free or Nominal Rate Distribution (By Mail and Outside the Mail) (1) Free or Nominal Rate Outside-County Copies included on PS Form 3541 (2) Free or Nominal Rate In-County Copies Included on PS Form 3541
(3) Free or Nominal Rate Copies Mailed at Other Classes Through the USPS (e.g., First-Class Mail)
Average No. Copies Each Issue During Preceding 12 Months
1,768
No. Copies of Single Issue Published
Nearest to Filing Date 3,249
ADVERTISERS
Accent Decor IFC
accentdecor.com Ball 52
ballsb.com Calflowers 17
cafgs.org/fns2024 Chrysal 51
chrysal.com
Continental Flowers 5
continentalflowers.com
Deliflor Americas 35, 52
deliflor.com
Dream Farms 21, 52
dreamcutflowers.com
Florabundance 52
florabundance.com
FloraCraft 47
floracraft.com FTD BC
ftdi.com/newftd
Garden Roses Direct 53
gardenrosesdirect.com
2,417
(2) Mailed In-County Paid Subscriptions Stated on PS Form 3541 (Include paid distribution above nominal rate, advertiser’s proof copies, and exchange copies) 0
0 0 2,417
0 0
23
(4) Free or Nominal Rate Distribution Outside the Mail (Carriers or other means) 903 e. Total Free or Nominal Rate Distribution (Sum of 15d (1), (2), (3) and (4)) f. Total Distribution (Sum of 15c and 15e)
926
g. Copies not Distributed (See Instructions to Publishers #4 (page #3)) h. Total (Sum of 15f and g)
i. Percent Paid (15c divided by 15f times 100)
16. Electronic Copy Circulation a. Paid Electronic Copies
b. Total Paid Print Copies (Line 15c) + Paid Electronic Copies (Line 16a) c. Total Print Distribution (Line 15f) + Paid Electronic Copies (Line 16a) d. Percent Paid (Both Print & Electronic Copies) (16b divided by 16c x 100)
If the publication is a general publication, publication of this statement is required. Will be printed in the NovemberDecember 2023 issue of this publication. Publication not required.
18. Signature and Title of Editor, Publisher, Business Manager, or Owner Katie P. Butler, Senior Vice President Date: 10/12/2023
I certify that all information furnished on this form is true and complete. I understand that anyone who furnishes false or misleading information on this form or who omits material or information requested on the form may be subject to criminal sanctions (including fi nes and imprisonment) and/or civil sanctions (including civil penalties).
6 FLORAL MANAGEMENT | November/December 2023 |
WWW.SAFNOW.ORG
3,343 75
3,417 72.3%
0 0 0 0
I certify that 50% of all my distributed copies (electronic and print) are paid above a nominal price. 17. Publication of Statement of Ownership
2,426 0 0 0 2,426
0 0
95
560 655
3,081 75
3,156 78.7% * If you are claiming electronic copies, go to line 16 on page 3. If you are not claiming electronic copies, skip to line 17 on page 3.
0 0 0 0
Gardens America 41, 53
gardensamerica.com
gotFlowers? 49
gotflowers.com
Plantec 53
plantecuador.com
RioRoses 53
rioroses.com
Rosaprima 31, 54
rosaprima.com
Smithers-Oasis 7
oasisfloralproducts.com
Solé Farms 54
solefarms.com
Sun Valley Floral Farms 15, 54
tsvg.com
Syndicate Sales 13
syndicatesales.com
TeamFloral 3
teamfloral.com
Teleflora IBC
myteleflora.com
Van Zanten Breeding 29, 54
royalvanzanten.com
FEATURED
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