CHANGING THE GAME
sell,” Gonzalez says. “It’s an investment. What sells is not just your ability to do a smooth and proper and successful M&A and transition but that you’re growing organic. There’s actually more value placed on organic growth than there is acquisitive growth.”
TIPS FOR SUCCESS Gonzalez recommends having a clearly defined strategy for your acquisitions and ensuring the potential addition is a good fit for the future by understanding their services, markets and competition. “Conduct a comprehensive evalua-
tion during the due diligence process, focusing on finances, operations, labor, legal challenges, and market position,” Gonzalez says.
He also advises assessing the cultural fit while being mindful of potential finan- cial, regulatory, safety or operational risks. Gonzalez says acquiring companies
growth saves them time, they never want to lose sight of the importance of organic growth. “When you have a private equity presence, one day they’re going to
is an exciting process, but it can also be highly distracting. “It requires the ability to balance
managing an operational enterprise while working on the acquisition itself
and then focusing on integrating the new company — especially its most valuable asset, the employees — during the transition,” he says. “The buyer only gets one chance at this, and failure is not an option.”
Gonzalez says their post-acquisition
employee retention rate is strong, stay- ing consistently above 90%. He says it all comes down to communication and messaging. “We begin by gaining the seller’s confidence and ensuring they under- stand our intent for the newly acquired business,” Gonzalez says. “Our objective is to retain all employees and continue, if not enhance, the great work the team has already accomplished.” He says the seller also serves as their
internal champion, representing them to the existing employee base. They highlight how the change will positively affect employees’ career paths and how Ethoscapes will support their personal and professional development. Gonzalez says their goal is to ease any uncertain- ties and build long-term confidence, trust, and stability. TE
34 The Edge //May/June 2025
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