SAF 1-DAY PROFIT BLAST BOSTON, MA • SUN, JULY 23


sponsored by Flower Shop Network and Jacobson


Celebrating Life Through Design Patience Pickner, AAF, AIFD, PFCI


You’ll learn: • Latest in sympathy design styles, trends, and products


• How to be creative in sympathy design • Alternative foundations for sympathy work


Online Reputation is the New SEO Greg Peck, Flower Shop Network and FGmarket


You’ll learn: • How to manage Google reviews to increase online reputation


• How to leverage customer questions to become an online authority


• How to protect your brand's digital footprint


Extraordinary Service in Your Shop Every Day


Sam Bowles, FSC, Flower Shop Network and Allen’s Flowers and Plants, San Diego, CA


You’ll learn:


• Effective language to put buyer and seller at ease • Simple ways to engage customers on the floor • Follow up techniques to ensure customers’ satisfaction


websites • google services • email marketing • network of 7,000+ sending & receiving • fsnflorists.com • 800.858.9925


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