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MARKET WATCH IRRIGATION Rachio survey


shows homeowners’ outdoor water usage


Rachio, Denver, sought to discover and educate others on how Amer- ican homeowners are handling and understanding stricter or brand-new water restrictions due to drought. Troughout the first week of August, Rachio virtually surveyed 1,076 homeowners across the United States on several water restrictions and drought-related topics. “With how these water restrictions and droughts are expanding, it’s


really important to understand how consumers are approaching their out- door water usage and how drought conditions and intense weather are im- pacting their habits,” says Aaron Pollack, chief marketing officer at Rachio. “At Rachio, we are committed to providing solutions to consumers that help them conserve water in a better way.” Te survey revealed that one-third of U.S. homeowners are currently living with water restrictions.


Read the full story on irrigationandlighting.org.


BUSINESS Magid continues employee gas subsidy program


Magid Glove & Safety, Romeoville, Illinois, implemented a $50,000 gas subsidy program to aid employees in May as Illinois witnessed record-high gas prices averaging over five dol- lars a gallon this summer. After receiving pos- itive feedback and seeing that gas prices had


not dropped, the company continued this program and has now pitched in more than $100,000.


Te Magid gas subsidy program offered employees a $1-per-gallon


subsidy from May through September for their commute to Magid and to onsite customer visits. Tere were no requirements to be a part of the gas subsidy program. All employees were automatically enrolled so long as they did not drive an electric vehicle as Magid’s Romeoville headquarters already offers free charging for electronic cars. Currently, Magid employs over 500 people at its Romeoville location.


Leading indicators


Sources: census.gov, NAHB.org, conference-board.org


Updated October 10, 2022


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Residential building permits


–16.81%


Residential housing completions


2.98% irrigationandlighting.org Housing


market index –6.52%


Residential


housing starts –0.06%


Consumer


confidence index 4.07%


Late Fall 2022 Irrigation & Lighting 49


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