FEATURES rategic Planning 2019 I
By Debbie Powers OABA 1st Vice Chair
n mid-April the Strategic Planning Committee spent a substantial amount of time on a conference call to establish our Strategic Plan for 2019 and beyond. At the Board of Directors Meeting at the end of April, the plan was disclosed and discussed with the entire Board. Committees met, using the objectives of the plan, to formulate our working objective for the year. I think it is important to share this information with everyone in our association. We started our conversation by re-
flecting on the following quote: “The only way that we can live is if we grow. The only way that we can grow is if we change. The only way that we can change is if we learn. The only way we can learn is if we are exposed. And the only way that we can become exposed is if we throw ourselves out into the open. Do it. Throw Yourself.” C Joy Bell
Here are the highlights of the Strategic Plan:
OABA Finances — H2B must be self-sufficient. We need individuals who use H-2B who are not contributing to
contribute. Short term, we must balance the budget; we can’t continue to negative fund the budget with sav- ings. Long term, we must return funds to the investment account.
Organizational Structure — Staffing levels need to be enough to reach financial and mission driven goals, both
short and long term; better define the expectation of each Committee and determine staff/committee roles; establish goals, timelines and controls.
Circle of Excellence and Quality Assessment Audits — Continue to raise the Excellence criteria with annual
review of QA audit guidelines; mandate drug testing, criminal background checks and mobile sleeping accom- modation guidelines as prerequisites for audit; improve QA guidelines for game and food concessions; raise awareness with fairs as to the value of Excellence.
H2B Seasonal Labor Challenges — Continue to work on authorizing bills to permanently fix our seasonal labor
challenges
OABA “VOLT” on-line training; Crisis/Media training; Scholarships; AIMS & NAARSO Scholarships
H-2B visa program, State amusement ride
Why enew your
Wide array of member discounts to help your mobile amusement business
membershiembership?
business for the next
Quality Assessment Audits, Circle of
Excellence
Why rrenew your A
OABA Website, ShowTime, Xtra and Midway Marquee, Social Media
N
Communications & Branding — Increase overall com- munications to the membership on multiple platforms.
Each OABA committee to report once a month in order to enhance the community of members.
Membership — Establish and implement goals to recruit new members and renew existing members by utilizing
new marketing platforms to circulate the good work of the OABA.
Member Education — Execution of VOLT to as many com- panies as possible. Solicit feedback from VOLT partici-
Members, Board, Manufacturers and Suppliers; IAAPA,
•
pants and develop content of educational categories that are most relevant to the needs of our members. We closed our report with the following quote from Albert Einstein: “The world as we have created it is a process of our thinking. It cannot be changed without changing our thinking.”
Facebook
facebook.com/
OutdoorAmusementBusinessAssn
Twitter @oabainfo
Instagram @outdooramusementbusinessassn
I would like to thank the following committee mem- bers for their time and dedication to OABA: Larry Yaffe, Andy Deggeller, Rick Reithoffer, Mitchell Kaliff, Holly Swartz, Greg Stewart, Jay Strates, EJ Dean, Tom Gaylin, Guy Leavitt, Michael Wood and Greg Chiecko. If you have any questions, comments or con- cerns about the strategic direction of the OABA, please let me know.
12 OABA ShowTime Magazine | JUNE 2019
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