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and looked to the future.       designation. But our vision was to design a practical program that dra- matically enhances any building’s safety and security protocols and procedures. We were also acutely aware of the economic realities facing many


buildings. There is no cost involved whatsoever to buildings that en- dorse and embrace the program. All the costs are born by the con-  badges.     - hensive initiative.


R.V.: initiatives?


Brad Mayne: IAVM has had an initiative for safety and security for  


How The EMSSI Portal Will Work By Rick Vaughan, CDME, CTA


My role as a Partner with Keyway Security Advisors is to provide strategic and operations direction for KSA and the EMSSI initia- tive, including a portal that members will utilize. The portal will serve to customize the application process that


-             around four basic, core principles.   guidelines are not prescriptive. They are not a checklist. Each convention center is unique; thus, the guidelines need to provide a baseline of safety and security procedures that can take into ac-  location, etc. of each convention center throughout the country while adhering to rigorous measures and protocols that have been vetted by the highest caliber of security professionals. This portal is designed to help dramatically streamline the very


 in the U.S. can utilize this resource to assist with their individual application for designation. This portal can be accessed through the IAVM website and links out to a secure network that will act as the platform to tra- verse through a customized application. It will have a separate log- in with a 2-factor authentication, friendly interface, and ability to store documents while working on the application in a very secure environment. IAVM and Keyway will supply a customer service network to navigate the platform and assist in direct communica- FM


22 Facility Manager Magazine


a diverse number of venues. EMSSI is a continuation of that work. However, it’s an initiative that


extends beyond our own family of venue managers. It’s bigger than     coming together. One of the big ideas for me is that these guidelines have been created with input from all industry stakeholder groups and support from over 50 industry brands and associations. EMSSI has not    show managers, or the service providers or the convention centers. It’s all of us collectively. It really is remarkable, having something like this get put together


 - -  the SAO.


R.V.: Bill, tell us about your perspective on why EMSSI is so relevant for IAVM members.


Bill Flynn: I have over 20 years of experience in the security and counter-terrorism business. To the point made earlier, I’ve never seen a threat environment as dynamic and as complex as it is right now. I   terrorism investigations taking place as we speak in every state in the country. We have homegrown violent extremism, individuals that are really not on the radar screen that make it very challenging who be- come radicalized through sophisticated social media. We have cyber, and active shooter threats, as well as complex attacks as we’ve seen overseas in Paris, Brussels and here in the U.S. in San Bernadino, Or- lando and the Boston Marathon. This demonstrates the complexity of the threat environment we live in.


R.V.: In your opinion, Bill, what makes EMSSI so unique?


Bill Flynn: Here’s what I believe makes this initiative so important  nation’s critical infrastructure. Since 80% of it is privately owned and managed, building those relationships and partnerships were critical.     These guidelines are not being written by government or by security experts in a closed room. They are being written and developed with broad collaboration and input from IAVM convention center mem- bers and other industry organizations and entities that bring exhibi- tion and convention business to our members. They are all at the table. It’s a very collaborative process.   -  be and then partnering with government to get the liability protections - ogies and services.


R.V.:


Bill Flynn: They now see that while they’ve dealt with hundreds of  great success, the reality of aligning a $280 billion industry represent- ing hundreds of convention centers and millions of attendees is un- precedented. So EMSSI is a priority for the SAO. I believe we have been strategic in our approach from the outset.       


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