Te peak of the Olympic cycle this year will translate into more entry-level activity in our arenas. Our challenge continues to be retaining and subsequently converting these skaters into loyal customers. Te answer lies in a strategic customer service plan, designed to give every patron who walks through our doors a perception of added value during their experience. (Look for a series of customer service articles in future issues of ISI EDGE.)
Statistically, this spike in attendance can also translate into an increase in litigation. Te Certified Executive Arena (CAE) class at the 2018 conference, led by Corey Cash and Dan Foster of Safehold Insurance, will cover how to be best prepared to navigate the entire process, through depositions and settlement.
A comprehensive final exam is now required for the completion and
certification of each of the CAM, CAO, CAP and CSD tracks. Te exam, based on problem-solving involving material covered in the three modules, will only be offered at the ISI national conferences. Individuals who have completed an entire track (all three modules) prior to Sept. 1, 2017, will be grandfathered in and exempt from the final exam. Candidates who register for a third module of any of the four tracks will be contacted regarding the scheduling of the final exam.
ISIU at NEISMA
ISIU will once again collaborate with the North East Ice Rink Manager’s Association (NEISMA) to offer CAO, Part 3, presented by Art Sutherland, at the Spring 2018 NEISMA Conference, April 22-26 in Lake Placid, N.Y. Tis is a great opportunity to
obtain ISIU credits and is also open to NEISMA non-members.
A CAE class on Planning and Designing an Arena Retrofit will also be offered. As our facilities age and technology streams ahead, change is always imminent. Tis executive-level course will empower arena management with the methodology to both long- and short-term plans for all types of renovations from a single project to a complete building overhaul. Advances in refrigeration, lighting, energy generation and storage, as well as control systems, will be discussed, along with the payback, longevity and the financial implications of each installation.
A five-hour introduction to the CSD certification class will also be offered.
For more information on ISI University, please contact me at LAFedick@gmail. com, or visit
skateisi.org.
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17
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