MARKET WATCH LIGHTING Amerlux wins innovation award
Amerlux, Oakland, New Jersey, was awarded a product innovation award for its UV-free antimicrobial LED lighting solution, ActiveClean. Hosted by Architectural SSL mag- azine, Amerlux’s lighting solution was named one of the most innovative solutions in the industry.
Te 405-nanometer lighting solution kills bacteria and viruses. “… Tese award-winning attributes make it an attractive addition to any work-
place looking to better protect their most valuable assets — their employees and their customers,” says Bill Plageman, Amerlux’s vice president of marketing and product management. “Because this wavelength is outside the UV spectrum, it exceeds IEC standards for
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IA and NALP see optimistic water future with infrastructure law
Signed into law by President Joe Biden Nov. 15, 2021, Western water infrastructure funding stands among the top of the $1 trillion package.
Jobber report highlights continued growth in green segment
While all home service category segments saw increases, recent supply and labor shortages serve as key challenges.
Quick takes Heritage acquires two in New York
Heritage Landscape Supply Group Inc., McKin- ney, Texas, has acquired AGC Irrigation Supply and North Shore Sprinkler Supply, respectively of Hol- brook and Holtsville, New York.
Sperber partners with Bemus
Sperber Landscape Companies, Westlake, California, has entered a partnership with Bemus Landscape Inc., Orange County, California. Te partnership marks Sperber’s return to Southern California after Burt Sperber founded ValleyCrest.
Central Turf & Irrigation Supply opens first North Carolina location
Elmsford, New York-based Central Turf & Irrigation Supply launched its first North Carolina location in Monroe. Te company continues its expansion into new markets with grand openings in Massachusetts, Illinois, New Jersey and Delaware in 2021.
Ewing opens new Tennessee location
Ewing Irrigation & Landscape Supply, Phoenix, Ar- izona, opened a new location Jan. 4, 2022, in Her- mitage, Tennessee. Located at 3532 Central Pike, the store is now Ewing’s fifth in Tennessee.
6 Irrigation & Lighting Spring 2022 IRRIGATION BucknerSuperior introduces new name, logo and website
Torrance, California-based BucknerSuperior unveiled a new brand identity, Superior, reflecting the company’s commitment to quality, innovation, reliability, efficiency and durability. Te new name, brand identity and campaign are inspired by the company’s 109-year-old heritage while reinventing itself for today’s modern irrigation industry. Te Superior brand consists of
Buckner, Superior Controls and West- ern Brass. “Tese brands have grown and
evolved to become consolidated under the Superior brand, and our relaunch represents the natural evolution of that transformation. It is essential we respect and honor the roots and values that built this great company, but it is equally essential we never stand still,” says Superior President Brian Babb. “Te corporate name change is the final piece in repositioning the company around the Superior irrigation business and one that allows us to move forward under a unified brand.” Te company’s commitment is highlighted through a new brand campaign centered
around two key statements: “Te Superior Choice in Irrigation” and “Efficient Irrigation Starts with Superior Design.” Te official launch took place at the annual Irrigation Show and Education Week in San Diego on Dec. 8, 2021.
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continuous, unrestricted use around people — a very important consideration,” says Jim Crockett, editor at large at Architectural SSL.
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