2022 GREEN INDUSTRY OUTLOOK
W
elcome to Irrigation & Lighting maga- zine’s first Industry Outlook Survey. Tis year’s survey builds on the trends from past years, reaching back to 2019 and giv- ing us an even sharper focus on the chang-
es the industry has faced over time. With four years of data to work with, we can trace these lines with greater accuracy. While we’ve referred to past surveys to help us build a better understanding of the wider industry, this year’s survey brings several changes to the table. First, it boasts the most respondents we’ve ever had, bringing in a total of 1,583. Of those, more than half are industry contrac- tors, providing a close-up look at the day-to-day challenges and opportunities for growth. Even with a larger number of participants, the data correlates well with past years, giv- ing us even more assurance that we’re getting real results from the professionals who are doing the work in the field. Once again, we’re so grateful for the help of our readers in developing this outlook every year, bringing in differing perspectives from all angles. Next, we’ve added questions specific to both irrigation
and landscape lighting professionals. Tese will help de- velop a picture of what each of these market segments looks like in the wider market. In some cases, we’ve bro- ken out results of more general questions with responses just from irrigation and lighting professionals to provide additional insight.
Regardless of what part of the industry you were in, last
year was a challenge for one reason or another. Some felt the pressure from the pandemic to find ways to keep the lights on. For many, it was a struggle to find the capacity to cover current customers alongside those who suddenly had new ideas about how to improve their outdoor spaces thanks to more time spent at home. Our survey followed readers as they looked at what
could’ve been a year of economic strain turn into multiple opportunities for growth. It tracked changing demographic trends as they’ve slightly shifted toward newcomers, and business expectations as they neatly flipped from last year’s. We continued our research on important issues such as crew diversity, and added more business benchmarking questions that cover topics such as minimum job costs and marketing efforts. Once again, we’d like to thank Heritage Landscape
Supply Group for sponsoring this project for the second year running. Tis year, Heritage provided a DJI Mini 2 quadcopter and a Solo Stove Bonfire fire pit as the two drawing prizes for completing the survey. If you’re looking ahead at the new year while trying to
capitalize on new expansion opportunities or looking for where your company fits alongside your colleagues, our report will help you get above the landscape for a clear view. Use these results to build your best plan for the up- coming year.
Read the full report online We gathered so much information for this year’s survey that we couldn’t fit it all in the print edition. To read more and dig into the details, including how professionals use job management software and what equipment they’re buying this year, head to
irrigationandlighting.org/2022-green-industry-outlook. Download the full PDF and see how your business compares.
Thanks to Heritage Landscape Supply Group for sponsoring this year’s report.
irrigationandlighting.org
Spring 2022 Irrigation & Lighting 13
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