From our Chairman
View Recruitment, Retention
J.R. Buckner, MBA Chairman
First Federal Bank of Kansas City
We’re Hiring! No matter where you look, the demand for qualified employees has not dwindled. Men and women leſt the job market during the pandemic to either care for their children or aging parents, and many have not returned. Layer on top of that 10,000 baby boomers retiring each day for the next seven years, and you see this issue is not going away any time soon.
Employee recruitment and retention should always be top of mind for your executive team and board. Failing to do so is a great disservice to our employees, shareholders and customers. How do we ensure our banks actively pursue qualified candidates and promote meaningful engagement with current team members? Te following may seem obvious, but consider them from the viewpoint of a job seeker or a current employee.
What does your website and social media say about your bank and culture?
Te next generation of bankers want to be a part of something bigger than themselves. How do you convey your mission on your website and social media? If you can communicate your “why” clearly, you can attract like-minded individuals who will carry your brand forward. Banking can appear boring to the outside world; is your website boring and filled with outdated content? Do your photos and videos posted on Facebook, Twitter, LinkedIn, Instagram and even TikTok show your bank’s relationships with your customers and your active involvement in your community? Does it showcase your employees and the vast array of career opportunities your bank offers? Te connections and engagement made online could potentially lead to your bank’s next hire.
What is the first impression you make on a new or prospective employee?
How are people greeted and engaged, both in person and online? Do you know your Google rating? Have you looked up what folks are saying about you on Glassdoor? Teir first impression of your bank may be from the internet. Develop a strategy around managing the numerous sites and how you respond to online comments.
Do you look outside the box for employees?
Many of us never considered a career in banking. Yet here we are — banking has allowed us to grow in our careers and make a difference in our communities.
I am thoroughly convinced the reason our industry lags others is twofold. First, the regulatory burden we face is very different from other industries and hinders innovation at times. Te second is we hire way too many nerds like me. Finance,
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