Meeting Customer Expectations


61%of customers


are open to the use of AI to improve their experiences.


G7© Master Qualified Commercial Printing Specialty Magazines & Publications Digital Print Solutions


Web-to-Print Client Portals


Wide Format & Display Graphics Full Service Bindery & Finishing Complete Mailing Services Fulfillment & Distribution Creative Services Digital Media Services


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Modern Litho 6009 Stertzer Road Jefferson City, MO 65101


Over two-thirds of marketers now describe their cross-channel coordination as dynamic — meaning that messages evolve in a hyper-personalized manner based on customer actions.


78%


of marketers say they engage customers in real time across one or more marketing channels.


Resource: Salesforce State of Marketing, 7th Edition, Insights and trends from over 8,200 global marketing leaders, June 2021


80%of customers


agree the experience a company provides is as important as its products or services.


Most valuable marketing metrics/KPI’s:


#1 – Customer satisfaction metrics #2 – Revenue #3 – Marketing/Sales funnel #4 – Content engagement #5 – Customer lifetime value (LTV)


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