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ABA Perspective


Bankers Celebrate 25 Years of Teaching Children to Save


Providing children with a  knowledge is critical to helping them unlock their  as adults—and bankers are uniquely positioned to play a role in that process.


Rob Nichols, President and CEO American Bankers Association


Tis year, the ABA Foundation celebrates a major milestone as we commemorate the 25th anniversary of the Teach Children to Save financial literacy initiative. Since 1997, Teach Children to Save has brought students in grades K-8 important lessons about money and real-world financial concepts — from saving and spending to budgeting and keeping their money safe.


With the help of bankers nationwide, Teach Children to Save has reached a total of 9.5 million students to date. (If you’re looking for something to compare that to, it’s roughly the number of people that live in the state of New Jersey.) Add in


6 mobankers.com


the ABA Foundation’s other financial education program for teens and college-age students, Get Smart About Credit, and that number grows to almost 11.8 million children and young adults who have benefitted from the foundation’s financial education curriculum (that’s a population roughly equivalent to the population of Ohio).


Teach Children to Save began by providing bankers with tools and resources to enable them to take lessons on financial literacy topics into classrooms in their communities. Over the years, it has evolved and adapted to changing needs and preferences of younger generations — including pivoting to be heavily focused on virtual learning during the COVID-19 pandemic.


Tis year, as the program celebrates its “silver jubilee,” the foundation is placing a particular emphasis on


bringing financial education to students through video and will be rolling out three short videos this spring designed to deliver engaging, age-appropriate lessons by grade level. (And speaking of video, students also have the opportunity to participate in the foundation’s Lights, Camera, Save! program, through which they channel their creativity and produce their own video showcasing their financial knowledge. Learn how your bank can get involved at no cost, visit aba.com/LightsCameraSave.)


In honor of Financial Literacy Month, the foundation observes Teach Children to Save Day in April, but bankers’ efforts to raise awareness about financial education are by no means confined to one day. In fact, Teach Children to Save encourages bankers to advance financial literacy throughout the year in whatever way they choose. To help banks engage on social media channels with


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