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contents The Missouri 573-636-8151


Max Cook Publisher


cmcook@mobankers.com


Lori Bruce Editor


lbruce@mobankers.com


The Missouri Banker (USPS Number 000044, ISSN Number 0893-5637) is published six times a year by the Missouri Bankers Association, 207 E. Capitol Ave., Jefferson City, MO 65101. Second-class postage is paid at Jefferson City, Mo. Copyright© 1998 by the Missouri Bankers Association. All rights reserved. POSTMASTER: Send address changes to The Missouri Banker, P.O. Box 57, Jefferson City, MO 65102. Opinions expressed in any signed article in The Missouri Banker are those of the author and should not be construed as the viewpoint of the editors or of the Missouri Bankers Association. Neither should information provided in The Missouri Banker be construed as legal advice. The Missouri Banker does not provide legal advice, nor does it take the place of legal counsel hired by financial institutions. While this publication makes a reasonable effort to establish the integrity of advertisers, it does not endorse advertised products or services, unless otherwise so stated. This issue may contain legislative advertising. Advertising copy is generally segregated from news and other information.


American Bankers Association Perspective Beating Back a Bad Idea: How Bankers United to Play Defense Against Durbin............... 6


Department News Government Relations: MBA Gears Up for Credit Union Field of Membership Fight......... . . .8 Legal: Promoting Competition ... by Regulation? Really? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 Compliance: Focus on the Fair Credit Reporting Act ..................................... 10 Next Generation in Banking: NextGen Reflects Diverse Range, Experience of Bankers ...... 11


Views from Washington, D.C. Bankers Share Views with Delegation ..................................................... 13


Cover Story Living the Dream........................................ 14 Max & Cindy Cook reflect on 32 years with MBA


Address Changes Submit address changes for The Missouri Banker to MBA, P.O. Box 57, Jefferson City, MO 65101, Attn: Database Manager or email database@mobankers.com.


Guest Commentary Want Your Content Viewed? Better Pay Attention to Google. ........................... 18 Noncompetes Under Attack........................................................ 20 Navigating the Potential Impact of Recent Regulatory Guidance...................... 22


facebook.com/mobankers facebook.com/moyoungbankers


@mobankers @mobankers Missouri Bankers Association


Around the State 2023 Target Banker Visits .................................................... 24 MBA Foundation Awards Five InternConnect Scholarships................... 27 Achievements. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28


From our Chairman It’s Our Responsibility to Tell Our Stories ............................................... 2


From our President Missouri Reps Hold Key House Committee Assignments.................................. 5


THE MISSOURI BANKER 1


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