something to build on by Jackie Kaminsky Dream, Design, Deliver
We’ve all been at a camp property where you may have wondered, “Why doesn’t that cabin face toward the beautiful view?” or “Tat build- ing is in an odd location.” Tat’s usually the sign of a lack of a master plan. A good plan helps you respond to growth and facility needs, meet regu- latory requirements, anticipate societal demands and engage your stakeholders in shaping what’s next. It’s both practical and inspirational — a framework for implementation and an oppor- tunity to dream. Master planning may feel overwhelming, but it doesn’t have to be. At its core, it’s a goal-oriented
process that clarifies next steps and brings people together. Here are five keys to help you move forward with confidence:
1. Align with your mission and vision Before you begin, clarify your camp’s purpose and target audience. Are there parts of your pro- gram or operation falling short? If so, you may want to consider a strategic plan before you dive into facilities planning. Troughout the process, use your mission and
vision as a checklist: Does this element align with who we are and where we’re headed? Staying transparent about those guiding principles helps keep everyone on the same page and ensures the plan can weather leadership changes or personal opinions. Don’t cling to traditions just because “we’ve always done it this way.”
Along the way, your
committee should have time to ask questions, reflect and adjust.
2. Engage stakeholders Form a steering committee of four to six people to keep decisions moving. Ten widen the circle. Create opportunities for key stakeholders to be heard and to help you dream big. Tis broad engagement fosters ownership, surfaces diverse perspectives, identifies risks and priorities and builds trust. Te more voices you invite, the stronger and more sustainable the plan.
3. Conduct a thorough process Strong master plans don’t come together overnight. Expect several months of work sessions, site visits, facility assessments and reviews of current codes. Te best plans evolve through multiple iterations, starting with vision- ing and moving toward detailed recommenda- tions. Along the way, your committee should have time to ask questions, reflect and adjust. Tis kind of thoughtful process ensures the final plan is both visionary and realistic.
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www.ccca.org November/December 2025
Photo courtesy of Mile High Pines
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