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Q2 • 2024


SPOTLIGHT THAT’S FOLD-TASTIC »


POSTER MAILER WITH ZIP-STRIP


Trish Witkowskispecializes in creative solutions and engagement strategies for direct mail and marketing. She


is also the curator of the world’s most exciting collection of folded print and direct mail samples, sharing the best of her collection on her popular e-video series, 60-Second Super-Cool Fold of the Week. Check out our three super-cool folds below, and request the dielines directly from us!


The Poster Mailer with Zip-Strip features a large- format trifold- into-trifold poster fold that is sealed with a flap and a


zip-strip. The result is a compact piece that is fun to open, with a huge poster reveal.


This format is 19.25" by 28" unfolded and finishes to an 8.75" by 6.5" rectangular format. The zip-strip must be glued to seal the piece closed. This format is self-mailing as a USPS machinable flat.


RECTANGULAR PETAL FOLD


The Rectangular Petal Fold offers the same physical characteristics of the classic square-format Petal fold—in a


mail-friendly, rectangular proportion. Curved panels create a flowerlike reveal, with the ability to hold rectangular or shaped inserts. This format is commonly embellished with a custom seal or belly band as a finishing touch.


This format is 13.25" by 11" unfolded and finishes to 7.75" by 5.1875". This piece can self-mail, but it will need a glue strip to keep it closed or, if you add a tab, extra postage will be required for hand-sorting. This piece can also mail in an envelope.


TWO-WAY ANGLED GATE WRAP


The Two-Way Angled Gate Wrap is a statement format that uses angled folds to create a dynamic opening


effect and presentation. At nearly 30" x 20" opened, this exciting, oversized wrap offers lots of real estate for bold graphics.


This format is 28.3" by 19.775" unfolded and finishes to a 12.625" by 9" format. This format is not self-mailing, so if you intend to mail this format, it will require an envelope or poly bag.


Scan this code with your mobile device to watch it unfold!


Modern Litho specializes in direct mail and direct marketing campaigns and formats.


Scan this code with your mobile device to watch it unfold!


Scan this code with your mobile device to watch it unfold!


For more information, contact us at 800.456.5867 or visit our website.


modernlitho.com


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