EXECUTIVE DIRECTOR’S TURF TPI Out and About: 2019 Conference Season
Casey Reynolds, PhD
As many of you know, conference season is in full swing from November to February each year and 2019 is no different. In January and February alone, the TPI Board of Trustees and staff will have traveled to no less than seven conferences. Tese events not only allow us to stay up-to-date with the latest in the green industry, but they also provide an opportunity for TPI to spread the word on the work that we’re doing to promote the natural grass industry, meet new members, and build new relationships with suppliers. Tese seven events represent at least three different sectors of the turfgrass industry and thousands of attendees.
During this time, I have traveled to and spoken at the New Jersey Cultivated Sod Association, the North Carolina Sod Producers Association, and the Turfgrass Producers of Texas to visit with members on the Federal Motor Carrier Safety Administration (FMCSA) regulations highlighted in the January/February issue of Turf News. Turfgrass producer feedback at these events is crucially important for me to fully understand the weight of this problem and I value that tremendously, because it allows me to fight on behalf of our members with up-to-date information on how regulations impact their businesses.
Simultaneously, Karen Cooper has been traveling to the Sports Turf Managers Association Conference in Phoenix, AZ, and the Golf Industry Show in San Diego, CA, to visit with members at these events and discuss TPI initiatives such as our public relations campaign and our upcoming #KeepItReal campaign to promote natural grass. Tis campaign will be officially launched in Charlotte, NC, as part of our TPI 2019 International Education Conference and will be strategically based on research conducted last fall by FleishmanHillard and funded by member support of Te Lawn Institute. Our goal is to not only promote natural grass within TPI and its members, but also to form partnerships with other allied associations in the green industry. TPI members and green industry personnel have stated that they want TPI to be the leading promoter of natural grass and
we are working hard to create resources to do just that. Conference season is a great place to share these ideas, form alliances, and strengthen relationships to advance the industry that we all passionately support.
Of course, while doing all of this, our staff and meeting planners have been busy preparing for the TPI 2019 International Education Conference in Charlotte, NC, and the TPI 2019 Summer Convention & Field Day in Minneapolis, MN, July 23-25, while also processing renewals and new member dues as they come in to TPI headquarters.
I want to thank all of our members who have renewed and joined and ask those who have yet to renew or join to give us a call. We have many new initiatives in 2019 and are excited about bringing them to you and serving our industry. We can’t do it without your support and thank you as always for being a valued member!
Cheers,
Conference season is a great place to share these ideas,
form alliances, and strengthen relationships to advance the industry that we all passionately support!
Please follow us on Twitter! 4
Turfgrass Producers International: @TPITurfTalk The Lawn Institute: @TLIhealthylawns
TPI Turf News March/April 2019
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