EDITORIAL MESSAGE


A big step T


his magazine — Irrigation Today — is a unique publication. There are many ag publications in circulation, but Irrigation Today definitely stands apart. Here’s why. This magazine was created by the Irrigation Associ-


ation in 2016, and the association still manages the publishing. The content in each issue is determined by a committee of industry leaders with strong insight into what is important and relevant in today’s irrigation industry and to irrigators. The articles are written by those considered experts in their field.


Irrigation Today is not produced by a large publishing house that churns out multiple magazines every month. It was created by the industry, for the indus- try. Because of that, we are able to focus on agricultural irrigation and provide you this important content that impacts your operation and practices. Since the magazine hit the presses in 2016, it has grown in popularity and become the go-to resource for the ag irrigation industry.


Building on that strength and momentum, Irrigation Today took a big step at the end of 2020 and launched a brand-new website: www.irrigationtoday.org. We know the importance of being able to access information digitally, and 2020 has magnified that need with increased isolation and the lack of trade shows and events where we are able to come together and share information and ideas in person. This new website contains all of the content found in each issue of the magazine, as well as background information on all of our expert authors. The site is also regularly updated with the latest ag and irrigation news.


Bu


Building onng on that strength and momentum, Irrigation Today took ab


a big step at the end of 2020 and launched a brand-new website: www.irrigationtoday.org.


If you have comments, suggestions or an idea for what you would like to see covered in a future issue, please feel free to contact me at anneblankenbiller@irrigation.org.


The irrigation resource for today’s growers


Published by: Irrigation Association 8280 Willow Oaks Corporate Dr. Suite 400 Fairfax, VA 22031-4511 USA Tel 703.536.7080 Fax 703.536.7019 info@irrigationtoday.org www.irrigationtoday.org


Publisher Deborah M. Hamlin, CAE, FASAE


Associate Publisher Trisha Klaus


Editor-in-Chief Anne Blankenbiller anneblankenbiller@ irrigation.org


Creative Director Sean Burris


4 Irrigation TODAY | Winter 2021


Account Managers Tom Schoen Central U.S. & New Business tom.schoen@bock-assoc.com 952.905.3214


Stephanie Clark East, West & International stephanieclark@irrigation.org 703.472.5810


Janie Hakim East, West & International janiehakim@irrigation.org 703.536.7080


Editorial Committee Chair Diann Ilkenhons Senninger Irrigation Inc.


Editorial Committee Jonathan Aguilar, PhD, PE Kansas State University


Julie Bushell Paige Electric – Ag


Charles Hillyer, PhD, Vice Chair Center for Irrigation Technology, Fresno State University


Susan Hutton Irrigation Innovation Consortium


Jacob Knipp Reinke Manufacturing Co. Inc.


Michael A. Noftle, CAIS, CID Ideal Design Solutions LLC


Karin Novotny Rivulis Irrigation


Kevin Stewart, CAIS Jain Irrigation Inc.


Bill S. Thornton, Past Chair Watertronics


irrigationtoday.org


Contributors Diganta Adhikari, PhD Dan Berne John Farner Jason Farnsworth Andres Ferreyra, PhD Sargeant J. Green Diann Ilkenhons Rodrick (Rick) D. Lentz, PhD Michael Meyer George Oamek, PhD


The new website complements our print edition of the magazine and the monthly News Harvest digital newsletter. To subscribe to these publications, go to www.irrigationtoday.org and click on the Subscribe Today button.


Thank you to Valley Irrigation for sponsoring the launch of this website. We invite you to surf your way to it regularly and let us know what you would like to see on this new site in 2021.


Anne Blankenbier


Irrigation Today Editor-in-Chief


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