Co-Editors: Dr. Kimberly Mahoney, CVP & Prof. Gil Fried THE FACILITY DOCTORS
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Response By:
- Such revenue is critical for teams as they represent one of the biggest the naming rights, or even the sand around home plate, there are many assets. Each asset can be leveraged securitization provides a less costly facilities compared to conventional - tractually obligated revenue/income in certain circumstances, when the revenue stream from that asset is dedicated in part or in whole to help repay construction or other related debt obligations. A lender is more likely to loan someone money if they know there is a dedicated revenue stream available to repay a loan. If a facility sells an asset, such streams used for the securitization can come from contractually obli- suite and premier seat licenses, the concession leases, pouring rights, -
game and other events, additional ticket revenue for each of those of that amount was used to secure debt repayment, the lender would repay a loan or bond.
“Traditional revenue sources are great, but potential from a facility, more asset
a lender, even if the venue can only claim a portion of the suite reve- - its as to what people/corporations are willing to pay, and individuals area, parking passes, meet-and-greet events, in-suite catering credit, - are also costs associated with the personnel, high touch-point service, - cial road map (i.e., a budget). Also, traditional revenue sources
as much revenue potential from a facility, more asset securitized prop- to approach any contractually obligated revenue sources for revenue generation or loan repayment technique entails identifying what as- a way to get companies to pay for your trash, similar to how many venues sell their cardboard? Likewise, how can an iconic stadium or arena with either a great façade or great view leverage such an asset? if several such assets (and their associated revenue) are compiled to- gether they can possibly create revenue streams which can be used for obligations. FM
Kim Mahoney, Ph.D., is assistant professor in the college of business sports man- agement department, and Gil Fried., J.D., is professor – chair in the college of business sport management department both at the University of New Haven.
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