of my life, I’ve reached a point where our practice, McCoy Samples Mattingly Dental (MSMDC), doesn’t necessarily require my presence. However, I still find immense joy in providing my services to those in need.
Speaking of your practice, you are a multi-generational, multi-practice operation in rural northwest Missouri. What do you see as the pros and cons of that model? I am very proud to have been the third-generation dentist in my family. I was blessed to have had my father as a mentor and a partner. We had 26 years together in practice, which saw many changes both in the practice of dentistry and the growth of our practice. I am even more in awe of what the fourth generation of our family practice and partners have accomplished. Here is my list of pros and cons of our practice model:
Pros: • Legacy and Continuity: Being a multi-generational operation allows for the preservation of a family legacy and a deep-root- ed connection to the community. Patients often appreciate the continuity of care provided by a family practice.
• Mentorship and Knowledge Transfer:Working across gen- erations enables valuable mentorship opportunities, where experienced practitioners can pass down knowledge and expertise to younger members of the family or practice.
• Adaptability and Innovation: Generational shifts bring fresh perspectives and the ability to adapt to changes in the field of dentistry. This adaptability fosters innovation and keeps the practice relevant in a dynamic healthcare landscape.
• Closely Held Ownership: As a privately held Dental Service Organization (DSO), there is autonomy and control over decision-making, allowing for a more personalized approach to patient care and practice management.
Cons: • Succession Challenges: Transitioning leadership from one generation to the next can be complex and may require care- ful planning to ensure a smooth succession process.
• Risk of Stagnation: Without intentional efforts to embrace new technologies and practices, there is a risk of becoming stagnant or falling behind competitors in terms of service of- ferings and efficiency.
• Balancing Tradition with Innovation: Striking a balance between honoring traditional values and embracing modern advancements can sometimes be challenging, especially when different generations have differing perspectives.
• Market Competition: Limited market competition may exist in a rural area, which can potentially create limitations in pa- tient base and growth opportunities compared to more urban or densely populated areas.
Overall, while there are challenges associated with being a multi- generational, multi-practice operation in rural northwest Missouri, the benefits of legacy, mentorship, adaptability and closely held ownership greatly outweigh any drawbacks, allowing for robust and sustained success and a strong connection to the community.
The MDA has created a Rural Health Initiative Ad Hoc Committee that is working to address the dire need of dentists and dental team members in rural areas. What would you say to dental students to encourage them to consider living and practicing in rural Missouri. What myths would you dispel? As someone who grew up in a small town, I can attest to the many benefits of rural living. Chillicothe, much like any small town in America, offers a unique blend of opportunity and community that can be immensely rewarding, especially for dental professionals. To dental students considering rural Missouri, I would offer the following encouragement:
• Quality of Life: Rural areas provide a distinct quality of life that is often characterized by close-knit communities, lower cost of living and a slower pace of life. This environment fos- ters strong connections with patients and colleagues, allowing for more meaningful professional relationships.
• Professional Growth: Contrary to common misconceptions, practicing in rural areas offers ample opportunities for profes- sional growth and development. With fewer dentists per capita, there is often a higher demand for services, allowing practitioners to build a robust patient base and expand their clinical skills.
• Financial Benefits: While it may seem counterintuitive, living and practicing in rural areas can lead to financial benefits. Lower overhead costs, reduced competition, and potential financial incentives offered by organizations like the National Health Services Corp can contribute to greater earning poten- tial and financial stability.
Dispelling myths about rural practice is crucial in encouraging dental students to consider this rewarding career path. Some common mis- conceptions include:
• Limited Opportunities: While rural areas may have smaller populations, there is still a significant need for dental care. Dentists in rural Missouri often enjoy a steady stream of patients and have the opportunity to provide comprehensive care across a wide range of dental needs.
• Isolation: Contrary to popular belief, rural communities are far from isolated. With advances in technology and trans- portation, staying connected with colleagues and accessing continuing education opportunities is easier than ever. Ad- ditionally, the strong sense of community in rural areas fosters support networks among dental professionals.
• Lack of Amenities: While rural towns may not offer the same amenities as urban centers, they often boast a rich array of recreational activities, local events, and unique attractions. Additionally, the lower cost of living allows for a higher stan- dard of living and immense financial freedom.
In conclusion, I would encourage dental students to embrace the opportunities rural Missouri has to offer. By dispelling myths and highlighting the numerous benefits of rural practice, we can inspire the next generation of dentists to make a meaningful impact in under- served communities.
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