How can I help?
Racing simulators at the NASCAR Hall of Fame.
evening news, or running million-dollar ads during the Super Bowl about how amazing turfgrass is. Our goal is to facilitate a change in perception about natural grass using current research and touching as many people as we can through social media. We also will put the tools in your hands to promote this message in your local markets. We are not promoting TPI or TLI, we are promoting natural grass. We are putting your generous donations to work for you and your business.”
TPI Executive Director Casey Reynolds, PhD, said “Te natural turfgrass research and public relations efforts funded by Te Lawn Institute are vitally important when engaging the general public as well as local and national policy-makers in discussions around the importance of natural turfgrasses. We are always thankful to TPI members and their support, especially as we enter into this new public relations campaign with FleishmanHillard and undertake construction of a new TLI website to further promote natural turfgrass.”
Pit Crew Challenge at the NASCAR Hall of Fame.
Karen Cooper is associate executive director of Turfgrass Producers International. All photos courtesy of NASCAR Hall of Fame.
TPI Turf News September/October 2018 45
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